The Age Appropriate Design Code (more commonly referred to as the Children’s Code) is a binding code of practice which sets out new principles for online services which are "likely to be accessed by children."
The principles build on the UK’s General Data Protection Regulation (GDPR), with a specific focus on making online services safer for children. We wrote a quick guide for the GamesIndustry.biz Academy last year that can bring you up to speed.
Since coming into force on 2 September 2021, the UK’s data protection authority (the Information Commissioner's Office, or ICO) has targeted companies providing streaming platforms, social media services and video games. The ICO has engaged video games companies – including platforms, publishers and developers – via voluntary audits and comprehensive questionnaires in order to understand how the industry is complying with the Children’s Code (you can find more details in the ICO's post here).
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